Technology, Stories, and Co-Developed Experiences
Posted on December 10, 2012
Trends in innovation and destination development are emerging in some leading-edge research coming out of Europe. A couple of examples include ‘Storytelling and Destination Development’ from Nordic Innovation and ‘Conceptualising technology enhanced destination experiences’ by Professors Buhalis, Neuhofer, and Ladkin of Bournemouth University in the UK. While coming from different perspectives, these research examples highlight […]